There’s a funny thing about celebrity style it’s never really just about fashion. A suit, a pair of shoes, or even sunglasses can tell a story. But watches? They speak louder than almost anything else. For some stars, a watch isn’t about keeping time; it’s about keeping score. It’s the accessory that says, “I’ve made it,” and sometimes, “I’ve made it bigger than you.”
Because these pieces are more like jewelry than traditional watches. Rihanna wore a Tourbillon necklace watch dripping in diamonds, valued at around $670,000. Burna Boy chose a Caviar Tourbillon covered in gemstones worth about $800,000. And then there’s Cristiano Ronaldo, who isn’t exactly shy about his taste he showed off a Bugatti Tourbillon priced at a jaw-dropping $1.5 million. For these stars, the watch isn’t just an accessory; it’s a headline.
These watches are bold, technical, and instantly recognizable. Michelle Yeoh wore the RM 59-01, which comes with a $1 million price tag. Lewis Hamilton has been spotted with the Ferrari collaboration RM 43-01, priced at $1.5 million. Drake, never one to stay subtle, owns the RM 56-01 a transparent piece valued at $5.5 million. Richard Mille isn’t about subtle elegance; it’s about turning engineering into art and letting the world know you’ve got both money and taste.
The list keeps getting more outrageous. Tom Brady wears a Jacob & Co watch worth $3 million. Pharrell Williams owns a Richard Mille that costs the same. And Jay-Z? He took things to another level with a diamond-studded Hublot Big Bang priced at $5 million. These aren’t just purchases; they’re power moves. When a watch costs more than most homes, it stops being about time and starts being about legacy.
Because they’ve become part of the persona. A celebrity’s watch often reflects how they want to be seen sophisticated, daring, or untouchably wealthy. Fans notice, brands take note, and the media turns every wrist shot into a story. At this level, a watch isn’t telling the time. It’s telling the world exactly who you are.
Started my career in Automotive Journalism in 2015. Even though I'm a pharmacist, hanging around cars all the time has created a passion for the automotive industry since day 1.