As the holiday season approaches, Outletcity Metzingen, Europe’s largest outlet*, invites visitors to experience an extraordinary festive season filled with exclusive shopping events, magical Christmas markets, and the grand opening of three new stores and two pop up concepts.

Get ready for the biggest shopping event of the year — Black Weeks at Outletcity Metzingen! During the time period between 17th November until 1st December visitors can expect unbeatable offers and exclusive promotions on world-renowned luxury and designer brands, with discounts of up to -80%. At Black Friday (28th November) you can enjoy extra shopping time from 9 am to 12 pm. It’s the perfect opportunity to find exquisite Christmas gifts for loved ones or to discover that glamorous outfit for festive celebrations.

A visit during the pre-Christmas shopping season is truly magical. The highlight of the festivities is the spectacular “Christmas Lights on event” on 7 November 2025, when the majestic Christmas tree at Hugo Boss Platz is illuminated, marking the official start of the festive season.

Guests can look forward to an atmospheric programme for the whole family. From 4 p.m. to 5 p.m., Santa Claus will be making children's eyes light up at Hugo Boss Square. With his charming manner, he will delight the little guests in particular, pose for photos and, of course, bring along some gifts. The highlight of the evening will follow at 6 p.m.: during the big countdown, the Christmas lights at Outletcity and the large Christmas tree on site will be ceremoniously switched on together with celebrity guests. Refreshments will also be provided: visitors can look forward to a selection of culinary Christmas treats to round off the evening perfectly.

Another highlight in December that guests can look forward to: Santa's Post Office: Every Saturday, guests have the opportunity to choose creatively designed cards to send personal and festive greetings to their loved ones. Children's cards to Santa Claus are also accepted, of course. Furthermore, Outletcity Metzingen will be visited by Santa Claus every Friday and Saturday in December from 1:00 p.m. to 6:00 p.m.

Outletcity Metzingen continues to expand its impressive portfolio of over 170 premium brands with the addition of three new brands. Belstaff, the iconic British luxury label known for its timeless outerwear and motorcycle-inspired fashion. Discover the first German store of Balmain, the French luxury brand at Outletcity Metzingen and chose from women's, men's and children's fashion as well as bags and accessories. Perfect for Christmas season, you can choose from luxurious gifts for body and home at the newly opened Rituals store.

The new stores offer visitors a curated selection of heritage pieces and contemporary collections—further enhancing the city’s reputation as a global shopping hotspot.

Additionally, there are two new Pop Up concept:

Adidas Originals Pop Up Store is a must-visit for sneaker enthusiasts. Guests can discover a wide selection of trendy Adidas Originals products from timeless classics to limited editions and seasonal collections. In addition to footwear, the store offers stylish accessories for men and women.

Lebkuchen Schmidt Pop Up: Until mid of January the traditional brand from Nuremberg (Germany) offers the full variety of Lebkuchen Schmidt’s premium specialties. From exquisite Elisen gingerbread and aromatic cinnamon stars to pralines and delicate pastries. Each treat is crafted with the finest ingredients and Fairtrade cocoa, ensuring the unmistakable quality and flavor that have made the brand famous

Metzingen’s central location makes it the ideal starting point to explore some of Germany’s most iconic Christmas markets, each offering a unique experience:

• Stuttgart (30 min) – One of Germany’s largest and oldest Christmas markets, with over 300 beautifully decorated stalls stretching across the city centre. Don’t miss the magical evening concerts and the famous rooftop decorations.
• Esslingen (40 min) – Step back in time at the Medieval Christmas Market, where torches, jugglers, and traditional crafts create a fairytale setting. Sample roasted chestnuts and hot mead amid a magical old-town backdrop.
• Ludwigsburg (1h) – The Baroque Christmas Market enchants visitors with angelic light displays, local crafts, and festive melodies — all set in the city’s elegant Baroque square.
• Baden-Baden (2h) – Nestled in the Black Forest, this romantic Christmas market offers local arts, children’s activities, and live performances — followed by ultimate relaxation in the city’s famous thermal spas.
• Hohenzollern Castle (45 min) – Experience the Royal Winter Magic at this breathtaking castle overlooking the Swabian Alb. Wander through illuminated courtyards and enjoy a royal Christmas ambience like no other.
• Konstanz / Lake Constance (2h) – Germany’s only Christmas Market on a Ship, featuring 160 stalls, lake views, and a 360° panoramic bar. Add a festive cruise or a visit to Mainau Island for a truly memorable trip.
• Ravennaschlucht / Black Forest (2h) – Experience the magic of the Ravennaschlucht Christmas Market nestled in the heart of the Black Forest. Wander among charming wooden stalls set against the dramatic gorge and forest backdrop, enjoy seasonal treats and handcrafted gifts, and warm up with hot drinks while taking in the festive lights and cozy atmosphere.

With direct connections to Stuttgart, Munich and Frankfurt Airport and a wealth of five-star accommodation options nearby, Outletcity Metzingen offers GCC visitors an ideal blend of luxury shopping, cultural discovery, and festive experiences. Whether it’s a family adventure, a friends’ getaway, or a romantic pre-Christmas escape, the region’s warm hospitality and magical atmosphere promise memories to last a lifetime.

After a day of indulgent shopping, visitors can unwind in comfort at the Moxy Hotel at Outletcity Metzingen. With its stylish design, relaxed ambience, and festive atmosphere, the hotel provides the perfect base for an unforgettable shopping weekend. Guests can relax in the cosy lounge or bar area, enjoy a hearty breakfast, and then dive back into the city’s festive shopping magic.